Teaser: 2017 (18 min)
Release: 2012 (53min)
With that crossroads between sport and sociology (Argentina Fútbol Club) still fresh on the mind, we decided to turn the lens on the equally compelling phenomenon that is American Football.
Working with screenwriter and producer, Ben Meyerson, we examined the peculiar bond that ties college football fans to their football program. Our case study: The University of Washington Huskies, and the last game at Husky Stadium prior to its renovation.
Following a six month pre-production process (permitting, licensing, securing interviews, etc.), we produced a one day shoot with a crew of 25 divided between six production teams in a stadium of 70,000. It was directed and edited by Stephan Gray of Gray Matter Productions. He also scored a masterful soundtrack compilation of some of Seattle's finest producers, here.
This project was very much an attempt to target a niche market, quite literally the Husky loyal and the 320,000 alumni that live in an 80 mile radius of Seattle, and distribute accordingly. We were able to line up several theater screenings around Seattle, and gain regional DVD distribution in Costco. It worked well.
GAME DAY SATURDAY. HUSKY STADIUM. For more than a hundred years, through both times of glory and struggle the Husky Loyal have converged on Montlake. Rain or shine, the Loyal have built a legacy on traditions of family, community, and camaraderie, which have come to define what it means to be a Husky. On the last day of an era at Husky Stadium, an unprecedented six production teams comprised of some of the West Coast's finest video and audio professionals set out to capture the living memory of Husky Stadium, its team, and their Loyal nation. This feature film is for and about the Husky Loyal. Go Dawgs!
Informed by years of experience in professional journalism, MADRONA has a natural affinity with both feature documentary film as well as documentary shorts.
Through the power of video, issues of personal and civic import can be brought to life and enhanced in ways that allow the viewer to feel how a particular experience or circumstance impacts the subject.
It is in fact this impact, and how it pertains to the viewing audience that we seek to capture and narrate with each project that we take on.
Brought on by Los Angeles-based Electric City Entertainment (BLUE VALENTINE, THE PLACE BEYOND THE PINES, and HALF NELSON) to story produce a feature verité style documentary that is currently in development.
The film is directed by Academy Award winning duo TJ Martin and Dan Lindsay (UNDEFEATED).
A release date has yet to be announced.